Myna – My WordPress Blog

Myna Mahila harnesses research, AI, and grassroots expertise to drive the three pillars of women’s agency

Health-Seeking
Behavior

Digital
Literacy

Economic
Empowerment

Join the Movement

What sets us apart and defines our approach?

Research-backed

We use rigorous methods – RCTs, A/B testing, and surveys – to understand the links between health, financial well-being, and agency for over 200,000 community members. Our research examines how safe spaces accelerate this process, informing our program design and ensuring effective solutions.

AI-enabled

We develop localized, accessible AI tools on WhatsApp to provide healthcare guidance and connect individuals with livelihood opportunities. These smartphone-based solutions are powered by generative AI and curated with local input, ensuring culturally relevant and accurate information.

Local-centric

With over 75% of our team hailing from the communities we serve, we have unparalleled insight into the unique challenges and opportunities faced by local residents. This deep understanding informs everything from the medical slang used in our AI to the ideal distance a woman is comfortable traveling for work.

How Myna Mahila Works

Women's Empowerment Hubs

Myna Mahila nudges women on their journey to increase agency by providing safe spaces—both physical and digital — where they can authentically be themselves.

Health Seeking
Behavior

Meena never paid attention to her irregular periods, assuming they were normal. After attending a Speak Myna session, she recognized the signs of a potential health issue and visited a Myna doctor. With timely medical advice and care, she now manages her reproductive health with confidence, ensuring a healthier future for herself.

Digital
Literacy

Fatima had never used digital tools beyond WhatsApp. Through Myna’s digital literacy training, she learned to ask questions in the right way to get answers to her medical concerns. Now, she confidently uses Myna’s AI Chatbot to make informed health decisions and helps others in her community do the same.

Economic
Empowerment

Geeta has a bachelor’s degree but couldn’t work outside her home due to household and childcare responsibilities. With our RANI flexible work app and upskilling programs, allowing her to work in digital economy jobs, she now works from home, contributes to her family’s income, and has her own financial freedom.

Health Seeking
Behavior

Digital
Literacy

Economic
Empowerment

Geeta has a bachelor's degree but couldn't work outside her home due to household and childcare responsibilities. With our RANI flexible work app and upskilling programs, allowing her to work in digital economy jobs, she now works from home, contributes to her family's income, and has her own financial freedom.

We have supported over 2 million women like Meena, Fatima, and Geeta through these women’s empowerment hubs.

Why is increasing women’s agency important?

In India, one in four women, approximately 90 million, lack healthcare decision-making power. Nearly two in three, around 380 million, are not in formal paid work, and almost half, about 150 million, remain offline—excluding millions from the productive economy.

Limited mobility and low digital literacy prevent women from accessing opportunities, even from home.

70%

of unemployed women in urban areas do not step outside even once a day, while 150 million women remain offline.

(NSS Time Use Survey, 2019)

Women have little control over their financial independence.

380 M

Nearly two in three, women are not in paid work or actively seeking employment, reinforcing economic exclusion.

(NSS Time Use Survey, 2019)

Women lack control over their healthcare and bodies.

90 M

One in four women lack healthcare decision-making power, and 45 percent of pregnancies annually are unintended, harming their overall health and well-being.

(Guttmacher Institute, 2020)

What We’ve Accomplished

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OUR REACH

Over 1.5 Million Women and Girls

reached through sexual and reproductive health education, clinics, and community outreach at the doorstep
66,000+ Women and XX Men

educated on stigma, taboo, and biology via Teach Myna sessions
21,000+ Women

accessed health information and telehealth through the MHealth app
30,000+ Female Doctor

consultations completed